Retention Secrets

Hi, I’m Nikita, the founder and CEO of ASPEKT. Every Wednesday, I send out a newsletter discussing email & SMS marketing, popups, design, copy, strategy, etc.

My team and I live and breathe retention, helping service DTC brands of all sizes. We spend a lot of time learning, synthesizing, and implementing retention strategies so you don’t have to.

The purpose of Retention Secrets is to help educate, save time, and provide you with a reliable source for information on retention—all delivered straight to your inbox.

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What You Get When You Subscribe To Retention Secrets

  • No fluff, no BS—only actionable advice​
  • Internal strategies we use for our clients
  • Up-to-date info on email & SMS marketing
  • Cutting-edge tactics for email & SMS campaigns + flows
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