How to Remove ‘Sent via shopifyemail.com’ From Your Emails

If your Shopify emails are still showing up with “sent via shopifyemail.com,” you’re losing credibility. Customers notice it. Gmail notices it. And it hurts deliverability.

The good news: removing it is simple. By authenticating your domain and setting up a branded email, you’ll instantly look more professional, improve trust, and boost inbox placement. In this guide, we’ll walk you step by step through removing that tag and making sure your Shopify emails come from your own domain.

Why This Fix Matters for Your Store

Using a branded domain email (like orders@yourstore.com) is more than a cosmetic change. It directly impacts how inboxes and customers perceive your brand.

Benefits of a branded email:

Professional trust: Customers see your email is truly from your brand.
Better inbox placement: Inbox providers reward authenticated domains. (See our full guide on email deliverability here).
Phishing protection: DMARC records help stop spoofing attempts.

If you’re serious about ecommerce retention marketing, this is the foundation. Without it, the best-designed flows and campaigns never get seen.

Step 1: Access Authentication Settings in Shopify

Shopify keeps this option tucked away, but here’s where to find it:

Log into your Shopify dashboard.
Navigate to Settings > Notifications.
Look for Authenticate your domain.

This section generates the DNS records you’ll need to connect Shopify to your branded domain.

Step 2: Add DNS Records Through Your Hosting Provider

Shopify will provide multiple CNAME records. These are essential for proving Shopify can send emails on behalf of your domain.

Here’s how to set them up:

Log into your hosting provider (Namecheap, GoDaddy, SiteGround, etc.).
Go to Advanced DNS settings.
Add the CNAME records exactly as Shopify shows.
Keep TTL set to automatic or the default value.

Pro tip: misconfigured DNS is one of the most common reasons Shopify emails stay stuck as “sent via shopifyemail.com.”

Step 3: Add a DMARC Record for Extra Security

DMARC is the final piece that ties everything together. Without it, inboxes may still flag your emails as suspicious.

Basic setup:

Type: TXT
Host: _dmarc
Value: v=DMARC1; p=none;

This record instructs inbox providers on how to handle unauthenticated messages from your domain. It’s a simple step that makes a big difference for email security.

Step 4: Authenticate and Wait

Once your records are added, head back to Shopify and click Authenticate domain.

What to expect:

Changes may take up to 24 hours to propagate.
After that, Shopify will recognize your domain and your emails will show as sent from @yourdomain.com.
The “sent via shopifyemail.com” tag disappears permanently.

From here, you’re officially running on a professional, authenticated setup.

Wrapping Up

This may feel like a small backend task, but it changes how both customers and inboxes trust your brand. Authenticating your domain removes “sent via shopifyemail.com,” improves deliverability, and lays the groundwork for stronger email flows.

Now that your foundation is set, you’re ready to scale with strategies like abandoned cart flows, winback campaigns, and automated SMS. If you’re looking for inspiration, check out our guide on the 15 Must-Have Email Marketing Flows.

Want us to show you where your account is leaving money on the table? Book a free ASPEKT email and sms audit here, and we’ll walk you through your flows, deliverability, and campaign health step by step.